BARLOW WOOD

Rebrand and website for a growing recruitment specialist

Barlow Wood have established themselves as leaders in local recruitment for the Macclesfield area with over 40 years experience of recruitment in the Cheshire and Manchester areas. Their image and online presence didn’t match their reputation and needed modernising and realigning to their core values.

Modernising their brand image

Their original brand identity had dated and need modernising, we hand crafted a bespoke typeset for Barlow Wood to ensure their brand mark is as unique as they are. Designed to capture the values of the business being: approachable, efficient, professional, rounded and confident.

With the logo redrawn we reviewed the colour palette and refreshed the original colours which over time had become inconsistent. We simplified the brand palette to 3 core colours for recognition when used across all communications.

A candidate driven website

Barlow Wood needed a online solution to allow them to post jobs, receive applications and easily manage their own content. Using a wordpress framework, we created a site which allowed them to manage and maintain their online applications.

“Craig and the team perfectly understood the brief and executed it in a way that filled me with confidence. Often holding my hand through the process and I am delighted with the outcome.”

Karen Murray, Jones Distillery

Related Work

Liberate your brand

If you are looking to take your brand and communication to the next level, speak to Craig on 01625 315 075 or email craig@lyfestudio.co.uk
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Branding and Design Agency