Client

XPLOR

Xplor came to us with a powerful mission: to build a movement connecting youth with the transformative power of outdoor experiences.

Sector

Hospitality & Leisure, Lifestyle & Wellness, Education & Charity

Year

2025

Deliverables

  • Brand Strategy
  • Naming
  • Brand Identity
  • Brand Guidelines

The Challenge

Their team of dedicated adventurers and education specialists needed an identity that would capture their enthusiasm for personal growth through exploration.

Our challenge was to design a brand system that embodied their adventurous spirit while communicating trust and expertise to both young participants and their parents. The resulting identity needed to resonate across diverse touchpoints—from digital platforms to physical environments where their life-changing adventures take place.

XPLOR-BrandMark
XPLOR-Mobile-Views
XPLOR-Event-Space
XPLOR-Livery

Maecenas egestas tellus sit amet mi elementum ultrices. Donec sagittis tortor sit amet arcu molestie, eu aliquam nunc sollicitudin. Cras eros ante, gravida sed leo eu, aliquet viverra purus. Mauris convallis dictum arcu, ut mollis tortor iaculis at. Donec nisl ligula, molestie nec lacus ac, ultricies hendrerit risus. Donec bibendum bibendum mauris, id luctus risus ultrices vel. Phasellus mattis arcu nisl, nec imperdiet odio ultricies et.

Client Name

Job Title

Our Approach

Crafting a versatile brand system

We developed a flexible visual identity for Xplor that works seamlessly across all media. The system pairs confident typography with evocative imagery, capturing the brand’s adventurous character while maintaining consistency at every touchpoint.

This thoughtful approach ensures Xplor’s essence is communicated effectively regardless of where the brand appears.

Our Work

Related Projects

Simplex-Feature-Img
Professional Services
Simplx
See Project
Law firm branding
Professional Services
Birch Law
See Project
Law firm branding
Professional Services
Birch Law
See Project

Get more from Lyfe

We know brilliant work comes from blending fresh ideas with dependable delivery. We’ve built our service to remove barriers and focus on what you actually need – whether that’s everyday design support or an intensive burst to drive results. Whatever your goal, we’re here to help.

Book a call
get in touch
Work with us

Book your call

Get in touch

We’d love to hear from you.

Whether you need ongoing design support with our subscription or a high-intensity project delivered with a sprint—get in touch and we’ll be happy to help.

Get in touch