Client

Hare & Kin

Is a father and son cafe and restaurant in Didsbury. They operated under another well known legacy brand for a long time but wanted a fresh direction.

Sector

Hospitality

Year

2025

Deliverables

  • Brand Strategy
  • Naming
  • Brand Identity
  • Brand Guidelines

The Challenge

They had an established reputation that we didn't want to detach from.

After operating for a long time on the main street in Didsbury village, Nenad & Nik wanted to pivot in to more of a diverse offering and audience to bring a city-style venue to the affluent suburbs. We didn’t want to alienate there existing, loyal audience, but did want to recruit a whole new crop of customers.

coffe-cup-design
Hare-&-Kin-2025-1-mockup
Hare-&-Kin-2025-8
Hare-&-Kin-2025-1

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Client Name

Job Title

Our Approach

Crafting a versatile brand system

We developed a brand that felt established but fresh a focussed on experience. The menu was refined and a focus was placed on all-day offerings.

We leaned in to honest nature to tell a compelling story of father and son whilst still generating a chuckle through tongue in cheek straplines like “Hopping in to Brunch”.

The result is both playful and sophiticated.

Our Work

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If you are looking to take your brand and communication to the next level, speak to the team on 01625 315 075 or email info@lyfestudio.co.uk. Alternatively, book a call with one of our experts

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